I first entered the web design arena
in order to set up the ecommerce site sportswearhouse.co.uk. This
gave me an insight into 'the full story', ie. the process of setting
up a site from planning to implementation.
The steep learning curve provided
by sportswearhouse.co.uk educated me in the pitfalls of the internet
but also, and more importantly, demonstrated the new opportunities
that the web provides.